A very good friend of mine and someone who helped with our branding in the days I was putting the concept of Damajon together recently shared this information.
2010 Pantone Color of the YearIn early December, Pantone announced their pick for 2010 color of the year. Turquoise!
They report that is positive color that represents compassion and healing, faith and trust, 'escaping' our troubles and increasing the feeling of well being. (Doesn't this sound like our company mission????)
It is my favourite color so that is one of the reasons I use it in our branding and packaging.
Tip: Try adding this color to your displays to attract customers. It will help give them the feeing that this color represents - everything that Damajon stands for!
NOTE: Just for interest the meaning for our accent brown color is that it is the ultimate earth color associated with hearth and home, substance and stability.
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